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How to be Fashionably Sustainable: Searching for Sustainable Brands

Part three in a three-part series brought to you by us, sharing note-worthy tips and tricks on shopping smart, reducing your textile waste footprint PLUS, how to find sustainable brands! Finding brands that are legitimately sustainable is easier than you think. Often, companies claim to have changed their business models to more sustainable, eco-friendly habits but don’t be fooled: You have to do your research! See if a particular brand follows the criteria given. WHAT TO LOOK FOR WHEN SEARCHING FOR SUSTAINABLE BRANDS So this is it, we’ve convinced you enough to join the green side.You’re not alone, Sustainable Fashion Matterz says that in 2017, the amount of Google searches for “Sustainable Fashion” had risen by over 250% from January 2017 to December 2018. But wait, how do you know if a company is truly sustainable? Follow these guidelines when evaluating the best brand for you. LEGITIMACY  Although this is rare for clothing companies, companies that do have char...